The year was 1992, and a young Kamal Khushlani who was a film enthusiast, was getting curious about the world of fashion. What started out as sourcing looks for a portfolio shoot, soon turned into an intrepid journey through the world of contemporary menswear. He called his brand Mr. Mister. Named for his favourite band, and their hit single Broken Wings was his go-to song, one that played endlessly as if on loop in his mind as he rode on his motorbike from retailer to retailer, city to city.

He faced many a door that shut in his face, as he faced dauntlessly the challenges of sometimes-rejection-but-never-hopelessness. He would constantly, as his song goes, learn to fly again.

Along this flight path, he decided to change the name of the brand; to be true to his roots and unabashedly Indian. Mufti was his zag against the zigs of the fashion world of that time. He called it Mufti because it stood for non-uniform wear.

Mufti was born at the turn of the century. Now, Airborne Since 1998, Mufti has always striven to redefine menswear over the last twenty and more years.

Being young and free-spirited was his only capital and he slowly charted a course that focused on retail from wholesale over the next decade. While the rest of the world was hinged on uncertainty, in 2008 Mufti chose to expand its retail footprint, from Bandra to Bangalore.

Over the last few years, Mufti has chosen to reinvent itself to resonate even more with its consumers. Inspired by the transformation in the lives of his patrons, Khushlani searched his soul – how did we get here? Days and nights of research brought him back full circle; to the shores of his origin, Mumbai – the source of his spirit, his muse.

Thankfully all the external inputs only solidified what his heart already sang – the song of Mumbai, the city of dreams!
From the introduction of stretch jeans in 1999 to the flagship denim offering, the knitted stretch Denim Deluxe, Mufti has offered the best in comfort and style to its patrons, while constantly aspiring to set the benchmarks to aspire to for our competition. Today, the offer from Mufti ranges from shirts to t-shirts to jeans to outerwear. Every one of these product lines strives to deliver creative excellence through Mufti’s bold & expressive style while being contemporary and innovative at heart.

Whether it is the vintage & military inspired Authentic Casual line, the easy everyday Relaxed Casual, the everyday city-inspired Urban Casual line, or the sporty and ever-comfortable Athleisure line, Mufti offers wardrobe solutions across moments in life and the many moods of the contemporary Indian man.

Kamal’s personality is so inextricably linked to his brand that the next opportunity was not seen but smelt. Kamal’s passion for fragrances opened the doors and today the brand offers a line of Eau de Parfums, named for iconic parts of Mumbai. Constantly weaving the spirit of Mumbai into its various graphics, be it a badge or a print, Mufti endeavours to deliver the global and contemporary flavour of Mumbai while altogether avoiding the taste of ethnic kitsch that is otherwise associated with brands that are rooted in India.

What was once called a fledging flew across skies and across time. Its wingspan grows and its surge lifts it higher. But its eye is still searching, and its soul is still looking to encompass more.


From Mumbai to India

From India to the rest

Of the world

Creating, Expressing

Constantly transforming

Constantly evolving

Mufti Mumbai

Airborne since 1998


Mufti is home to those who live to express themselves. And by being a strong voice, we hope to inspire more people to join our tribe. Mufti lives to inspire people to be Expressive


  • Deliver the New
  • Encourage Talent and the Talented
  • Drive Profitability


Mufti creates fashion inspired by the creatively stimulating nature of Mumbai.
Mufti is the brand for a man who seeks an expressive sense of style.


  • Kamal Khushlani
    Chairman & Managing Director
    Kamal Khushlani is the Promoter, Chairman and Managing Director of our Company. He has completed his degree in bachelor of commerce from the University of Bombay. He has been associated with the Company since its incorporation and has over 25 years of experience in the field of apparel retail. Kamal Khushlani is currently involved in product development, brand building, marketing and overall management while providing strategic direction to our Company.
  • Poonam Khushlani
    Whole Time Director
    Poonam Khushlani is the Promoter and Whole-Time Director of our Company. She does not hold any formal educational qualification. Poonam Khushlani has been associated with the Company since its incorporation and is a co-founder of our Company. She has over 25 years of experience in the field of apparel retail. Poonam Khushlani is currently responsible for the overall management of our Company.
  • Dr. Manoj Nakra
    Non Executive Director
    Dr. Manoj Nakra is a Non-Executive Director of the Company. He has completed his undergraduate degree in mechanical engineering from the Indian Institute of Technology, Delhi followed by a post graduate diploma in management from the Indian Institute of Management, Bangalore. He has also obtained his degree of Executive Doctor of Management from Case Western Reserve University. He is a co-founder of SCIP Services and Solutions Private Limited, a SaaS platform company. He has been associated with Apparel Group, UAE as Director, Strategy. His expertise and experience include retail and distribution, entrepreneurship, and technology application. He is also a visiting faculty at IIM Bangalore. He is also an independent director in Arvind Fashions Limited.
  • Amer Jaleel
    Independent Director
    Amer Jaleel is the Independent Director of our Company. He has completed his bachelor of commerce degree, with a specialization in financial accounting and auditing, from Smt. Mithibai Motiram Kundnani College of Commerce and Economics, University of Bombay. He joined Lowe Lintas in 2002 and has held multiple creative leadership positions including Chief Creative Officer. During his stint, he has handled assignments for multiple prominent brands. He was named as Group Chairman and Chief Creative Officer of MullenLowe Lintas Group. Amer is a prominent voice in the Indian corporate world, appearing and speaking at various media and association forums.
  • Paresh Bambolkar
    Independent Director
    Paresh Bambolkar is an Independent Director of the Company. He is a fellow member at the Institute of Chartered Accountants of India. He was a proprietor of M/s. P V Bambolkar & Co. Chartered Accountants, from 1993 to March, 2019 and is currently also a director at Desire 4 India Private Limited.
  • Ramona Jogeshwar
    Independent Director
    Ramona Jogeshwar is an Independent Director of the Company. She has completed her masters degree in Management Studies from Somaiya Institute of Management Studies and Research, University of Mumbai. She was previously associated with Kangaroo Kids Education Limited. She is also a partner at M/s Konark Engineers.